Hot Pink (Behr 100B-7)

Hot Pink Behr 100B-7#AC4D74, LRV 15.3 (estimated)
Living room with walls painted Behr Hot Pink 100B-7 (simulated)
Living room, walls in Hot Pink

Illustrative room. Screen colors vary; test a sample before you paint.

Hot Pink (Behr 100B-7) is a very deep, neutral red from Behr: LRV 15.3, so it reflects about 15 percent of the light that hits it.

Colors that go with Hot Pink

Four Behr colors picked for Hot Pink by this site's color math: a trim white, a deeper red, a quiet contrast from another family, a dark accent. Behr did not choose these pairings.

Closest match in every other brand

Each brand's closest color to Hot Pink, ranked by CIEDE2000 (deltaE): under 1.0 is indistinguishable, 1.0 to 2.3 very close, 2.3 to 5 noticeably different, over 5 clearly different.

BrandClosest colorCodeLRVdeltaEHow close
Sherwin-WilliamsExuberant PinkSW 6840172.9noticeably different
Benjamin MooreCrushed Berries2076-3016.83.1noticeably different
ValsparVery Berry1002-1A183.8noticeably different
PPG PaintsFuchsia Flock1182-7142.6noticeably different

Lighter and darker in Behr

Color data

BrandBehr
Color code100B-7
Hex#AC4D74
RGB172, 77, 116
HSL335°, 38%, 49%
LRV (light reflectance value)15.3 (estimated from the hex)
Lab L*, a*, b*46.1, 43.1, -3.3
UndertoneCool
Temperatureneutral
Color familyRed

Same paint, two kinds of light

Hot Pink (Behr 100B-7), published as #AC4D74

North light (cool, indirect)
#9D4472
South light (warm, direct)
#BB5674

These swatches and the rooms above are a simulation, not a measurement. How the visualizer works

Similar shades from Behr

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Common questions

What is the LRV of Hot Pink (Behr 100B-7)?
Hot Pink has an LRV of 15.3 (estimated from its hex value). LRV runs from 0 (black) to 100 (pure white) and measures the share of light a surface reflects, so Hot Pink is a very deep color.
What is the closest match to Hot Pink in another brand?
Fuchsia Flock (PPG 1182-7) from PPG Paints, at a deltaE of 2.6 (noticeably different).
Is Hot Pink warm or cool?
Behr lists Hot Pink as neutral, with a Cool undertone. Its Lab b* value is -3.3; a higher b* is warmer and yellower, a lower one cooler and bluer.

Sources: hex as published by the manufacturer, via PaintDB (CC BY 4.0); LRV is not published by Behr for this color and is estimated here from the color's own hex value. Color differences are CIEDE2000 values computed by this site from the hex values (data snapshot 2026-10-01). Color names and codes belong to their manufacturers.

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